by dtgoalie30 | Jul 23, 2023 | E-Newsletters, Social Media
As small businesses, chambers of commerce, and destination marketing organizations strive to thrive in the digital marketplace, understanding the importance of first-party data is crucial. While social media platforms offer valuable opportunities for reaching...
by dtgoalie30 | Jul 19, 2023 | Web Sites
If you’re marketing a small business, organization, association, destination, or anything else, you probably have a keen understanding of the importance of a strong online presence. You’re likely investing time, effort, and resources into creating a...
by dtgoalie30 | Jul 13, 2023 | Digital Strategy, E-Newsletters, Social Media
In a world inundated by ceaseless email alerts and oversaturated social media feeds, it’s not surprising that the organic reach of digital marketing efforts often seems to be dwindling. Yet, regardless of whether your goal is to bolster newsletter open rates,...
by dtgoalie30 | Jun 18, 2023 | Evergreen Content, Social Media
Have you ever admired the unchanging beauty of a pine, blue spruce, or white fir? These trees, often referred to as ‘evergreen’, maintain their vibrant green hue throughout the year, irrespective of the season. Similarly, in the realm of digital marketing,...
by dtgoalie30 | Jun 7, 2023 | Consistency
The Rule of 7 is a timeless concept in marketing. It suggests that a customer needs to see your brand at least seven times before making a purchase. While the number seven is not set in stone, the underlying idea remains the same—you have to be seen to stay top of...
